When it was suggested by our local sail maker (NW SAILS & CANVAS) that we should come up with a distinctive insignia for the PT 11, I had to do some research. I looked at hundreds of existing insignias for sails. Some were really fancy, others were on the verge of pathetically bad, and others were very simple and yet, very effective. My goal was to create one that fit into the latter category. I had some pretty bad ideas along the way.. 
The Pacific Swift silhouette was a step in the right direction. From here I personalized it with the signature puzzle joint from our local CNC shop,(Turn Point Design) used in all of our kits in place of the traditional scarf joint. I showed it around to my 'honorary advisers' (as I generally do with most of my ideas) and I got positive feedback from lots of people. It stuck and.. is on all of our sails and much of our promotional materials. Below is the final insignia design for Port Townsend Watercraft's sailing dinghies. 
PTW
